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Success/ful ep. 4: Working With Product Teams to Solve Customer Pain (w/Christine Itwaru of Vitally)

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When your Customer Success team aligns with the Product team, the product improves, customer satisfaction is enhanced, and ultimately, revenue increases.

Christine Itwaru, Head of Product Management at Vitally, understands the importance of creating this seamless feedback loop with Customer Success. In this episode, Christine shares the blueprint for building strong partnerships. She teaches CS leaders how to speak the language of Product and ask the right questions, and reveals her top three insights that every CS leader should know.

Quote:
“There's the saying, ‘Only the fool tries to please everyone.’ Product people, especially earlier in their career, want to please every customer and it ends up hurting everyone. We have to be intentional about what we're going after so that we can solve the pain for a massive amount of customers, not just one or two, but we truly do want to solve pain for everybody.”

Skip to:
00:00 Intro
01:20 What does a Product leader do every day?
03:07 Three insights every CS leader should know
06:15 How to build a strong customer voice program together
17:08 Navigating challenges and aligning on customer needs
26:42 Quick hits

Links:
Connect with Taylor Johnston on LinkedIn
www.linkedin.com/in/tljohnston/

Connect with Christine Itwaru on LinkedIn
www.linkedin.com/in/christineitwaru/

Visit Christine's product management blog:
theproductheart.com/

Learn more about Vitally
www.vitally.io/

Follow Success/ful on Apple Podcasts:
podcasts.apple.com/us/podcast/success-ful-winning-…

Follow Success/ful on Spotify:
open.spotify.com/show/1Gx6Mkg369luT5S9oXJ6OE?si=1b…

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